"Tourists don’t know where they’ve been, travelers don’t know where they’re going."
- Paul Theroux

WORLD OF AIRDA

Views and Interviews

February 2025

Industry Awareness Feature

Customers of a new generation


Millennials are revolutionizing the way we travel, moving away from traditional hotel bookings and predictable itineraries. Instead, they're embracing a more spontaneous and affordable approach to vacationing, seeking unique experiences that reflect their needs and lifestyles.

In response, the timeshare industry is adapting to meet the changing needs of this younger generation. This desire for freedom and adaptability in their travel plans is driving innovation in the industry. Some timeshare companies are even reviewing their 25-year contracts; today's millennials are opting for shorter, more flexible plans – a five-year option is one example.

Meet six young professionals who are redefining the timeshare experience. They share stories of how this modern approach to timeshare has transformed their vacation experiences, offering the perfect blend of flexibility and affordability in their vacation plans.



Meet Deepika, a 28-year-old marketing specialist who embodies the spirit of adventure. With wildlife sanctuary locations such as Pench, Ranthambore, and Sariska, she can explore vacations that offer an outdoor experience that is off the beaten path. Deepika also has the choice of taking like-minded friends along who can share the thrill and excitement of a vacation with a difference.



Manoj is a 32-year-old software engineer who prioritizes family time. As a husband and father of two, Manoj values the convenience and cost-effectiveness of timeshare. With locations like Munnar, Ooty, and Thekkady, his family enjoys spacious accommodations and creates lasting memories without overspending on vacations. For Manoj, timeshare is a smart financial decision that allows him to focus on what truly matters – quality time with his loved ones.



For Kavita, a 29-year-old graphic designer, timeshare is a welcome escape from the hustle and bustle of city life. With access to luxury accommodations in vacation hubs like Thekkady, Goa, Mount Abu, and Panchgani, she can recharge and refocus whenever she needs a break. Without the long-term commitment of traditional timeshare plans, Kavita enjoys the flexibility to explore new locations and experiences without being tied down.



30-year-old Karishma is a wellness and yoga instructor. She uses timeshare to connect the dots on mind, body, and soul. With serene destinations like Darjeeling, Gangtok, Kalimpong, and Puri at her fingertips, she can embark on relaxing getaways that rejuvenate her spirit. Whether she's practicing yoga at a mountain retreat or simply soaking up the sun in a tranquil setting, Karishma credits timeshare with helping her achieve a better work-life balance.



Foodie traveler Jatin, a 27-year-old food blogger, has a passion for immersive culinary experiences. Through timeshare, he discovers authentic local flavors in destinations like Goa, Kerala, and Karnataka. By staying at resorts that showcase traditional cuisine or are nestled near local food hubs, Jatin savors distinctly local flavors, capturing the essence of each destination for his readers and followers.



Last but not least, there's Santosh, a 31-year-old startup founder who relies on timeshare for a welcome break. He has explored locations like Coorg, Alleppey, and Kodai, experiencing different cultures and meeting like-minded travelers along the way. For Santosh, timeshare offers the perfect blend of flexibility and affordability, allowing him to embark on spontaneous getaways with friends or family without breaking the bank.

These six profiles demonstrate that timeshare can also be a millennial-friendly option that caters to diverse interests, lifestyles, and priorities. By offering flexibility, affordability, and unique experiences, timeshare can redefine the way millennials travel and vacation. And, in true millennial spirit, they're also happy to share – offering their unused vacation weeks to friends or family members, spreading the joy of travel and community that timeshare gives you.


USEFUL LINKS FROM THE AIRDA WEBSITE

AIRDA Website
About AIRDA
The AIRDA advantage
Timeshare FAQs
List of AIRDA members


Image credits: Images from the website galleries of Sterling Holidays & Club Mahindra. Images used in this article are for illustrative purposes only and do not constitute an endorsement of any specific products or services from our partners or affiliates..


Content Disclaimer: The views expressed in our interviews and stories do not necessarily reflect the official policies, practices and guidelines of the All India Resort Development Association, or its members. These views are based on personal experiences, private opinion, or open source information. Images used here are either paid-for stock photos, images shared by the people we interview, or images under one of the open source licenses such as Creative Commons and others. For some of our features we acknowledge the use of AI referencing and writing inputs from Bard (Google) and Bing/Edge (Microsoft). We also acknowledge the use of publicly available AI assistants to generate relevant images for our feature stories.

Here’s a link to some recent interviews done by us on the AIRDA website

Virtual Tours

Welcome to AIRDA's virtual tours gallery - an initiative to provide an enhanced visual experience of our member properties.



If you would like to see how 360-degree panorama can work for you and give your customers an enhanced visual experience, please get in touch. Write to us at info@airda.org for more information.


Membership

Benefits for Resort Owners

What does an AIRDA membership mean to resort owners and developers? AIRDA comes in as your industry partner, conscience keeper and business catalyst - with a wide portfolio of support services.

Benefits for Consumers

What does AIRDA mean to holiday seekers and prospective customers? AIRDA comes in to provide information and offer guidelines on making the right timeshare decisions.

Get in Touch

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Phone: 080 41255007 / 08

Address

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